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Illustration of open-wheel race cars sliding on a fairground dirt track

Chapter 02 · Nebraska, Iowa & the Heartland

The Midwestern Innovators

Illustrative image · AI-generated, not a historical photograph

Fairground ovals, sprint cars, and the speed shops that grew up beside them.

Across the Midwest, racing grew up at the county fair. Half-mile dirt ovals built for harness racing became proving grounds for home-built race cars and the people who learned to make them faster.

That culture produced generations of sprint car and modified racers — and entrepreneurs like Lincoln, Nebraska's "Speedy Bill" Smith, who turned a racer's parts counter into a national business.

Illustration of a speed shop interior with engine parts on shelves
Illustration
Midwest · 1952 – present

Speedy Bill Smith and Speedway Motors

From a small shop in Lincoln, Nebraska, a racer built one of America's best-known performance parts companies.

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